life as video game
Create a scoring system, and give yourself points based on that system...this appears to be addictive in a way similar to video games, seems like that human "weakness" could be applied to better achieve goals.
Whuffie of course is useful to the extent one has a good scoring system relative to the goal....the more one has precise models of oneself, the goal, and other relevant parts of the problem domain, the more effective whuffie should be.
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